ACCESS RJ 30 & FLIRTY ANNIVERSARY
CLIENT
TYPE OF CLIENT
Advocacy Nonprofit
services provided
Integrated Marketing, Event Planning & Partnerships
BRIEF
Client sought experienced event planner for 30th anniversary to assist with sponsorship outreach & marketing, as well as lead concept development, planning, event production & management, including budget management, programming, and implementation.
WHAT WE DID
Successfully planned and executed 30th anniversary community fundraiser & celebration within 3-month timeframe
RESULT
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Exceeded ticket registration goal by 95%, ticket revenue goal by 20%, donation revenue goal by 12% and sponsor revenue goal by 250%
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100% of survey respondents would attend a future event
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Curated an interactive, radically-joyful, inclusive and warm, family-friendly space to commemorate the client's past, present & future in collaboration with all BIPOC and/or women-owned/led vendors