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Social Impact
Marketing, Branding & Communications: What’s the Difference and Why It Matters
Branding, marketing, and communications aren’t the same—but together, they shape how your brand is seen, felt, and trusted. From Goode Foods to poppi to Ben & Jerry’s, we break down how each element plays a role in building a legacy brand. Knowing the difference isn’t optional—it’s essential. Read this to learn how to align your story, strategy, and impact for brand loyalty and growth.
Karissa Uko
Apr 177 min read
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Figuring Sh*t Out: Growing My Business, Balancing Life & Staying True to My Purpose
I’ve been on a journey to figure out how to build a business that’s both meaningful and sustainable. Can purpose and profit truly coexist?
Karissa Uko
Mar 217 min read
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The Power of the Black Dollar: Our Culture Is Currency & We’ve Got the Receipts
With the aggressive rollback of DEI initiatives, the gaps in corporate engagement are more glaring than ever. But brands can't afford this..
Karissa Uko
Mar 47 min read
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The Future of Partnerships: Reaching Multicultural Audiences in 2025
2025 partnerships call for bold creativity, adaptability, and authenticity. Stay ahead of trends to forge impactful collaborations.
Karissa Uko
Dec 30, 20242 min read
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2025 Event Planning Trends: What Brands & Leaders Need to Know
2025 brings a new era for events—creativity, innovation, and impact. Stay ahead with strategies for connection, inclusivity & resilience.
Jazlynn Mays
Dec 18, 20243 min read
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No Fluff, Real Predictions: 2025 Marketing Trends You Need to Know
This is a prediction of 2025 marketing trends for forward-thinking brands.
Jazlynn Mays
Dec 11, 20243 min read
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#WeLoveToSeeIt: Creative Marketing Wins and Uplifting Community Online @ NYFW and in Los Angeles
Curious about how brands stay innovative? In this blog, we’re showcasing exciting updates, trendy collaborations, and community initiatives
Jazlynn Mays
Sep 25, 20243 min read
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